Footlocker

Overview

We were approached by a grafitti agency who was doing the interior wall design for the new Footlocker Flagship store in Vienna. They comissioned us to create a unique visual of the whole process.

Challenges & Approach

The challenge was to create a piece that featured all working parts of the grafitti creation while not looking like every other grafitti video. Our approach was to give a visual felling from the perspective of the utilities.

The result

The promotional video featured visually stunning shots of the project's setting and characters, accompanied by a carefully crafted cut that emphasized the significance and importance of every moving part. The video effectively conveyed the message and themes of the project and generated significant buzz and excitement among potential viewers.