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Updated: August 2026
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Lucas Blochberger
Founder & CEO
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Blck Alpaca is a data-driven marketing and AI agent agency based in Vienna, Austria. The team builds marketing automation, content and bespoke enterprise software for B2B clients in Austria, Germany and Switzerland. Founded in 2024, led by Lucas Blochberger (CEO) and Lea Sixtl.
Blck Alpaca OG is a data-driven marketing and AI agent agency based in Vienna, Austria. It works in four areas: performance marketing, SEO and analytics; photo, video, graphic design and social media; bespoke enterprise software; and the integration of AI agents into existing workflows. Its clients are B2B companies in Austria, Germany and Switzerland. Alongside direct client work, Blck Alpaca supplies partner agencies with the technical AI infrastructure while the partner agency keeps the client relationship. The company was founded in April 2024 and is led by Lucas Blochberger (founder and CEO) and Lea Sixtl.
Blck Alpaca OG is a data-driven marketing and AI agent agency based in Vienna, Austria. The company was founded in April 2024 and is led by Lucas Blochberger (founder and CEO) and Lea Sixtl. Its work falls into four areas: performance marketing, SEO and analytics; content production with photo, video, graphic design and social media; bespoke enterprise software; and the integration of AI agents into existing workflows, for example in sales, support or content operations. The technical base is self-hosted systems, so client data stays inside the client’s own infrastructure. Blck Alpaca operates two models. In direct client work the team serves B2B companies in Austria, Germany and Switzerland across all four areas. For partner agencies, Blck Alpaca supplies the technical AI infrastructure behind the scenes; the partner agency keeps the client relationship and remains the visible party. The company publishes its own data studies, most recently the Austria IT Procurement Monitor based on 17,809 public IT contract awards since 2019, and runs a knowledge base and glossary on AI in marketing in German, English and Slovak.
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Terms of use
Pieces by the team in external trade and business media.
medianet · by Lucas Blochberger
The ad platform reports 1,000 sales, the CRM knows 640: guest commentary on modelled conversions and why the gap is method, not a tracking bug.
m&k – marketing & kommunikation · by Lucas Blochberger
Share of Model for the Swiss market: how AI assistants shift brand perception and which metric marketing teams need now.
INTERNET WORLD Austria · by Lucas Blochberger
Why brands need to measure how often ChatGPT, Gemini and Google AI Overviews mention them, and how to operationalise Share of Model.
Trending Topics · by Lucas Blochberger
From film production to a data-driven marketing agency with AI agents: the decisions, the mistakes and what transfers to other companies.
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