SEO & GEO

Comprehensive knowledge base on Search Engine Optimization and Generative Engine Optimization: from technical fundamentals to AI visibility strategy.

The SEO & GEO Knowledge Base by Blck Alpaca is the most comprehensive German-language resource for modern Search Engine Optimization and Generative Engine Optimization in the DACH region. It combines classic SEO expertise with the latest insights on optimization for AI-powered search systems like Google AI Overviews, ChatGPT, Perplexity and Claude.

9 Topics·191 Articles

SEO Fundamentals

The foundation: What SEO is, how search engines work, and what areas it encompasses.

14 Articles·Beginner

Technical SEO

Crawling, indexing, Core Web Vitals, Schema Markup and AI crawler management.

24 Articles·Advanced

On-Page SEO

Title Tags, Meta Descriptions, heading hierarchy and content optimization for AI extraction.

18 Articles·Intermediate

Off-Page SEO & Link Building

Brand Mentions, Digital PR, Backlinks, Social Signals and the shift from links to brand signals.

18 Articles·Intermediate

Content SEO & Keyword Research

Keyword Research, Topic Clusters, Information Gain and content creation in the AI era.

17 Articles·Intermediate

Local SEO

Google Business Profile, local citations, reviews and near-me optimization for the DACH region.

52 Articles·Beginner

GEO: Generative Engine Optimization

Optimization for AI search systems: ChatGPT, Perplexity, Google AI Overviews, Gemini and Claude.

20 Articles·Advanced

SEO Metrics, KPIs & Analysis

Traditional SEO KPIs, AI-native metrics and the new measurement framework.

16 Articles·Intermediate

International & Programmatic SEO

Hreflang, domain strategies, DACH specifics and data-driven content creation.

12 Articles·Advanced